There are two types of SEO basically in white hat procedure. One is On Page SEO and another is Off Page SEO. Directory submission is a off page SEO technique.Using directory submission back links can be generated. Which is very useful for good performance in search engine ranking. Because google check back links for evaluate performance.
Directory Submission is the tool for increase the awareness of the business. When directory is submitted for some site then it should be in proper category. If it is not in the proper category then it can get spammed. When directory submission is performed first one should look for the niche directory with high page rank. If directory is submitted in good pr directory then the site will perform well.
Niche directory means that the directory is for a proper category. Like Health directory, SEO directory, Blog directory, Education directory etc.
One must always look after that the keywords must be proper and the descriptions must be brief and well described about the site.If it is not done then there is a huge chance to get spammed. The directory owners check thousands of directory in one day. So if they have any doubt about the submission they immediately cancel the submission. So be careful about these facts.
One should submit their directory with the E-mail ID which is from the website he or she is working for. It should not be from a free mail server like yahoo, hotmail etc. Because there also there is a chance to get spammed by the directory owners.
There are two types of submission procedure. One is automatic and the other is manual submission. In manual submission one have to select the category and then fill up the whole form and then submit it. On the other hand in automatic submission the person have to give only give the captcha. It is seen that manual directory submission is more effective over automatic submission.
It should be also look after that at a time a huge directory is not submitted. If in a sort period of time search engine get to many back links may be the search engine get puzzled and make the site spam or throw the site out of the search engine.
Directory submission is the most old and most effective procedure in search engine optimization.
